A famous marketing guru says: "The best customer is an educated customer." That's a core belief at WatchIT. We are passionately committed to delivering continuous education to business and technology professionals who need to "stay smart" to exceed individual, departmental, and corporate wide goals. We also believe professionals learn best from subject matter experts who share their real-world knowledge and experience. We created the Education-Marketing Series for company subject matter experts and marketing organizations.

"The WatchIT programs reduced my sales cycle by 3 months" - Account Manager Top 5 Software Vendor

"WatchIT provided a one stop shop for our marketing efforts, NO more wasted spending on multiple marketing campaigns" - VP of Marketing Software Firm.

"The WatchIT programs educated my clients on new offerings which resulted in new sales for our service line" - VP Professional Services Firm

Contact us for more information

To watch a short video about how WatchIT Studios can get your message out, click on one of the stream rates below. (run time: 1 min. 40 sec.)

Windows Media
Real Player
Uses of an Education Series What You Get
Customer Marketing Campaigns
  • Direct mail
  • Newsletter promotions
  • Marketing "offers" and "rewards"
Sales Enablement
  • Sales education and training tool
  • Lead generation packages
  • Sales call "leave behind"
Channel Partner Enablement
  • Channel partner education & readiness
  • Co-Branding and marketing campaigns
Industry Conferences & Seminars
  • Conference session packages
  • Handouts at trade show booths
Virtual Events
  • Webcasts to internal and external constituents
Lead Generation
  • Major Press Coverage
  • Featured Newswires
  • Web Marketing
  • Captured user information
Market Awareness and Demand Generation
  • Effectively educate and reinforce your value and message in the market
  • Move customers through the marketing and sales cycle
Broadcast Quality Rich Media Programs
  • Initiative and solution specific
  • Audience and/or Industry specific
  • Executive Summary for C-Level Exec
Experience
  • The WatchIT team consists of educators, writers, producers, and instructional designers who work with your team to develop specific education objectives and requirements into full fledged working scripts for video, audio and graphics
  • Ability to take advantage of WatchIT's multi-million dollar production studio
WatchIT "Knowledge Navigator" Platform
  • Effective medium for delivering education, communication and marketing messages
  • Our researchers and technical writers work with your team to aggregate specific white papers, web links, marketing documents, transcripts, or other value added resources
Measurement and ROI
  • Compute ROI through web hits, usage data, surveys, and testing
  • Build tactical ROI plans to track program and campaign effectiveness
Gold Master CD/DVD & Digital Rights
  • Unlimited reproduction, broadcast, distribution, and access rights for program series
In addition to creating a broadcast quality educational program for your marketing needs we can also syndicate your program to our vast network of web sites and other media outlets including print, radio, and television advertising.
WatchIT Syndication Network
WatchIT Education Catalog
Your content will be viewed by WatchIT's active client base of over 150 companies including IT and business leaders from Bank of America, Motorola, Freddie Mac, United Airlines, and UPS.

Programs will be featured in our monthly newsletter that is delivered to over 70,000 IT and business professionals.

Electronic Syndication
Your program will be syndicated electronically to over 54 million executives per month for a three month period.

Executives will be directed to a web site where they can view the program via streaming video for free in exchange for their contact information which will be captured and forwarded to you in the form of leads for follow up.

WatchIT's eSyndication network includes over 80 different web sites including:
  • Forbes.com
  • BusinessWeek.com
  • FastCompany.com
  • Economist.com
  • Inc.com
  • CIOStore.com
  • ZDNet
  • Cnet.com
  • Internet.com
  • VendorBase.com
  • Tech Republic
  • ITPapers.com
  • DevX
  • TechEvaluation.com
Print Syndication

WatchIT can offer you discounted pricing for a magazine insert from a variety of publishers.

Our network includes Time, CIO, Forbes, Inc., USA Today, Fast Company and industry specific publishers such as Insurance Networking, Healthcare Informatics, and Industry Week

We handle all aspects of the writing, design, and printing of these inserts.
WatchIT Newswire Service WatchIT's Newswire service allows companies to tap into the power of the news media to generate publicity and direct sales leads. There are four components:
  1. Feature Story Creation: WatchIT journalists will author an 800 word, multi-sourced news story that effectively ties a company to a relevant news "peg". This credible approach helps demonstrate our clients thought leadership.


  2. Content Syndication: WatchIT has over 75 distinct vertical market and demographic newswires each consisting of dozens of television, newspaper, magazine and online media who pick up our stories.


  3. Lead Capture: Each syndication includes the creation of a custom landing page and data capture form that allows us to generate leads directly from each story syndicated.


  4. Results Tracking: Clients will receive a clipping service report that shows screen shots of the electronic press coverage received.
Contact us for more information

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