Personalization, Learning and Guidance Technologies
Donald Burleson
Program Track:
Core Technologies
Program Duration:
50 Minutes
Tower:
Customer contacts and relationships
Roles:
Primary:
Architecture
Secondary:
Web Development
Tertiary:
Data, Information and Knowledge Management
Value Category:
Navigation
Key Issues:
What are the tools for building customer service applications?
What are the architectures of different customer service applications?
What technologies are appropriate for each type of customer service application?
How is customer service technology used to monitor customer behavior?
How are guidance systems being adapted to a Web interface?
How can adaptive technologies like intelligent agents be integrated with customer service applications?
What are the challenges involved in Web personalization?
- high - medium - low
Application Development
Business Applications
Communications
Customer Relationship Management
IT Management
eBusiness
* Personalization, Learning and Guidance Technologies
A Characterization of Data Mining Technologies and Processes by Information Discovery, Inc. - DM Review
Amazon.com Home Page
Anonymous Personalization - Allen.com - 4/1/99
Apache Home
Appian Web Personalization Report Home
BEI Oracle Consulting Home
BEI Remote DBA Home
BabelFish Home
Building Effective Customer Relationships On the Web, with Ellen Reid Smith - Reid Smith & Associates - New York AMA
Calling All Web Sites - CIO Magazine - 9/1/99
Comparison of Search Engine User Interface Capabilities - Gillian Westera
Consumer Group: Online Privacy Protections Fall Short - CNN.com - 1/26/01
- high
- medium
- low
